Alicia Keys Designs New Line Of Reeboks
Working with Reebok felt like a natural fit for me, I’ve been a fan of the brand ever since I can remember. My 5411s – that was what we called the Freestyle because they were $54.11 including tax in NYC – were practically glued to my feet in my pre-teens and teens. I loved rocking a hi-top! It’s one of those brands that have endured the test of time and it feels like a really natural fit. I’m excited to bring Reebok to the future!